ITZY X MAYBELLINE

ITZY X MAYBELLINE

This one is for the K-pop fans. Maybelline signed ITZY to be their brand ambassadors in 2020 and this campaign was their official debut as spokesmodels. This campaign was a passion project of mine because as an avid K-pop stan, it has been a long time dream to create a music video for a K-pop group.

Concepting / Art Direction / CGI Direction